Skip to main content

Did Guillermo del Toro's own words create bad word of mouth for CRIMSON PEAK?

deltoroCRIMSON PEAK was one of the highly anticipated horror flicks of 2015--people clamored for months in anticipation for the movie. And now that it entered the box office scene this weekend: Flop. Flip. No go..

The movie is going to finish a weak fourth place. After all that hype and hope.

What did it?
Perhaps you can look to no other source of information than Guillermo del Toro himself..

Last week in the media run up to the film's grand opening Friday, del Toro did an interview with the popular film site IGN. Asked about whether CRIMSON PEAK was a horror movie, he responded in kind,
Crimson Peak is not a horror movie but it has more to the tone of a fairytale or a gothic romance, sort of a female-centric tale, than Haunted Mansion which is a ride and has to be fun and scary in a Disney way.

He went on,
It’s like if you recoil when you hear “fairytale” but you watch Pan’s Labyrinth. You’re not going to be watching Sleepless in Seattle if I’m directing it. It’s a blood soaked romance, but there is romance. It’s a strangely… It’s a psychological tale. I think if you go in expecting non-stop scares or for it to function as a horror movie, you will not engage the movie into what it’s trying to be which is a square out, lavish, gothic romance. A little more female-centric, a little more violent and a little more sexy than normal, but other than that, it’s a very classical production.

Commentary was immediate and unkind.

Some choice words from readers reacting:

wow i was excited to see this this weekend after reading this tho I will not be seeing it I thought this was gonna be a good haunted house type movie

x x
As beautiful as it was, it bored me to tears.

x x
He's 100% right unfortunately.. Have just left the cinema and wish I'd have seen this article first.

x x
Is he trying to make people like me not wanting to go see it?

I am not looking for a romance movie, but a horror.

O well, there is 2 ticket sales gone for you Del Toro. 

A few reviews did not help, like this one from FORBES saying the movie was so bad it was scary.


This is very different from the May media blitz where we were being inundated with articles asking if CRIMSON PEAK was the scariest movie of 2015.

All of the word of mouth, bad social media presence, and potentially just a bad movie (that's always in the eye of the beholder) has led to the downfall of CRIMSON PEAK, a film I figured months ago would have dominated the October box office.

According to estimates, the film had at least a 10-12% drop off in box office sales from Friday night to Saturday night, a clear indication that word of mouth spread fast and people realized the kid friendly GOOSEBUMPS held more delight and scares than del Toro's romance..

 

 

Comments

MOST READ HORROR REPORTS THIS WEEK

Intrigue in China: Where is Fan Bingbing

From CNN:

Fan Bingbing, one of China's highest-paid and most bankable stars, has appeared in both Chinese and Western films, including the multimillion-dollar X-Men franchise. Across the country, her face once adorned thousands of advertisements, her star power used to sell a galaxy of luxury brands, from Cartier to Louis Vuitton. She was a regular sight at major award shows and fashion ceremonies. In 2015, Time Magazine named her China's "most famous actress."  But the film star hasn't been seen in public since early June, when, according to a post on her verified social-media account, she went to visit a children's hospital in Tibet. In an article by state media Securities Daily on September 6, which was later deleted, the publication said Fan had been brought "under control and about to receive legal judgment." No official statement has been made as to Fan's whereabouts, or any potential criminal charges against the actress.  However, in a country …

Mulder and Scully still have the sunspot case

The internet firestorm over the sudden closure of the Sunspot Solar Observatory went worldwide within the last 10 days..


As of yesterday, there was finally an official statement of some form as to why. But the statement is not going to end the rampant speculation -- these types of events get their fodder from "official statements" that fail to answer directly reasons why events occurred.The group that manages the Facebook page for the New Mexico facility say they are cooperating with on an ongoing criminal investigation..The Association of Universities for Research in Astronomy said "we became concerned that a suspect in the investigational potentially posed a threat to the safety of local staff and residents. For this reason, AURA temporarily vacated the facility and ceased science activities at this location."AURA said it was their decision to vacate...
The sheriff in town offers a different opinion, of course.. initially when the facility closed Benny House told …

Trick or treat: The return of Asteroid 2015 TB145

Asteroid 2015 TB145 resembles a human skull in the correct light. It swept by Earth in 2015. This Halloween it returns yet again..This dark object measures between 625 and 700 meters, its rotation period is around three hours and, in certain lighting conditions, it resembles a human skull. In 2015, Ttghe object was discovered a few days earlier on October 10 from Hawaii using the Pan-STARRS telescope, however, the fact that it came closest to our planet on Halloween also helped it become known as the Halloween asteroid.And beyond?Thomas Müller, a researcher from the Max-Planck Institute, said: “The next slightly more exciting encounter will be around Halloween’s day in the year 2088, when the object approaches Earth to a distance of about 20 lunar distances.