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DEADLINE SPLASHES: Sony E-Mails Shocker: Amy Pascal, Scott Rudin Have Hollywood-Size Egos! Filmmakers React »

But even more important from the DEADLINE read on this SONY hack job: Why are people who had projects with SONY suddenly tweeting their horror at the SONY hack? One even saying the information dump is ‘terrorism.’

My take: They are reading the trove of emails between Pascal and Rudin.. they are seeing the racist comments about the President.. they are amazed at the free flowing hatred of Jolie.. and they are looking themselves in the mirror attempting to recall what type of sordid things they wrote while under contract or employ at SONY..

Philip Lord called the SONY hack terrorism—noteworthy that this battle cry waited for almost ten days to be made..

Rian Johnson said “This Sony hack is some vile shit.”

In the spirit of full disclosure, I also asked the question: If the Sony hack was inspired by a nation state or conducted by one, is that an act of war?  That was written on November 30—when the SONY leak actually occurred and the “GOP” group claimed responsibility..

Since then major news outlets, both of the Hollywood kind and the mainstream, have latched onto the controversial emails and could care less about why they were hacked or what ramifications it has on geo political affairs.

At first I thought SONY was trying to make a positive out of a negative, turn this into a story about North Korea attacking them over a movie, and using that to advertise the movie. Since that point, this has fallen apart for SONY, with investors and big money getting wary of what they will read next.

And read lots we are. Those big media outlets are in a feeding frenzy going through the bits and bytes of email for the next salacious thing.

Meanwhile, the INTERVIEW is readying for its debut and North Korea is silently smiling at the entire event..

Strange times we live in, indeed.



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