BOMBSHELL REPORT on how the internet giant continues to let hundreds of outside software developers scan the inboxes of millions of Gmail users who signed up for email-based services offering shopping price comparisons, automated travel-itinerary planners or other tools. Google does little to police those developers, who train their computers—and, in some cases, employees—to read their users’ emails, a Wall Street Journal examination has found
Letting employees read user emails has become “common practice” for companies that collect this type of data, says Thede Loder, the former chief technology officer at eDataSource Inc., a rival to Return Path. He says engineers at eDataSource occasionally reviewed emails when building and improving software algorithms.
“Some people might consider that to be a dirty secret,” says Mr. Loder. “It’s kind of reality.”
Neither Return Path nor Edison asked users specifically whether it could read their emails. Both companies say the practice is covered by their user agreements, and that they used strict protocols for the employees who read emails. eDataSource says it previously allowed employees to read some email data but recently ended that practice to better protect user privacy.